Michael Pettit, Founder & Chief Strategist of TopStrat

Michael Pettit is a forward-thinking strategist, emerging at the intersection of storytelling and data during the transformative rise of social media post-COVID. As the founder and chief strategist of TopStrat, Michael has helped non-profits, businesses, ministries, and influencers connect with millions of people across the globe. His unique blend of creativity and precision enables organizations to amplify their message, build communities, and achieve real, measurable growth.

From launching global live streams that have engaged millions to cultivating high-impact campaigns, Michael’s experience is both broad and deep. His work on TikTok, where he grew a personal account to over 236k followers through immersive Jerusalem tours, underscores his ability to connect with audiences and drive meaningful engagement in the ever-evolving digital landscape.

Whether boosting conversions, driving brand awareness, or forging authentic relationships, Michael’s strategic approach ensures organizations thrive. At TopStrat, his mission is simple: help clients tell their story, find their people, and achieve lasting success through tailored, innovative digital strategies.